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Here at the West Brom, we have a very clear purpose - Supporting the financial wellbeing of our members by providing a safe and good return on the savings they entrust with us and promoting home ownership.
Every day we work hard to deliver the best service and products for our new and existing members, and we put you at the heart of everything we do. Our Member Commitments and Society Values are the foundation on which all our business practices are built, as we make every effort to make a positive difference to all our members and wider society.
"As a mutual, we are owned by our members. This operating model means we can deliver true benefits to them and live our Purpose in the work we do every day.
I believe that we put our members’ interest centre stage, and our Member Commitments and Values play a central role in guiding what we do and how we work together to achieve this.”
- Jonathan Westhoff Chief Executive
The Society prides itself on being owned by its members, and these commitments help us demonstrate how we work to deliver their best interests:
Listen to your ideas to make our products and services right for our members.
Promote our products and services in a clear and balanced way, showing the risks as well as the benefits.
Product rates fairly reflecting the benefit of being a mutual, run for the benefit of its members.
Give your time to consider whether the product that you have chosen is right for you.
Deliver what we promise and if we get it wrong, take responsibility and explain to you why and how we can put it right.
Commit to acting responsibly and in a sustainable way to support our future members and wider society.
Play an active role in our local communities, working with local community groups, schools and charities.