How do customers define the purpose of a building society and what do they expect in terms of service from their provider?
When visiting a website, what makes a great experience for customers who are looking for online support?
Will savers be putting more or less money aside this year and how are market conditions affecting people’s general attitude towards saving?
What matters most to customers when using a building society branch and how does the West Brom compare with its service?
Thanks to the customer panel, our latest application form is simple to use and understand.
Is it easy to access news and information about your Society and what formats do customers prefer?
What matters to customers when it comes to finding the right children’s savings account?
Customer panel members helped us road-test a new savings guide before copies were printed and put into our branches.
How do people go about researching and applying for a mortgage and what role does the internet have to play?
If customers had to describe the West Brom in just three words, which ones would they choose?